Lessons in Email Marketing For Authors:

1. 1 Introduction To Email Marketing For Authors

   Objective: Intro and Welcome To The Course

2. 2 What is Email Marketing?

3. 3 Email Marketing Terms To You Must Know

   Objective: Learn Email Marketing terms

4. 4 Setting Expectations and Goals

5. 5 What are Lead Magnets

   Objective: Learn about lead magnets.

6. 6 How To Create Your Lead Magnet

7. 7 Create Lead Magnet

   Objective: Create your lead magnet

8. 8 14 Creative Reader Magnet Ideas

   Objective: get more creative ideas to create your reader magnet

9. 9 Tools For Email Marketing

   Objective: gather what is needed to start email marketing

10. 10 How To Use Mailchimp

11. 11 Moosend How To Create A Campaign

12. 12 Intro to EngageBay

13. 13 Engagebay: How To Send Email Campaigns

    Objective: Send an email campaign to your readers

14. 14 Create Your Email Reader Lists

    Objective: Create your email list

15. 15 Create your landing page

    Objective: Create Your Landing Page

16. 16 How To Promote Your Newsletter

17. 17 Tools and Techniques To Gain More Subscribers

18. 18 Email Sequences and Autoresponders

    Objective: learn about email sequences and autoresponder and how to write your own

19. 19 Book Launch Email Sequence

    Objective: find out what emails to send when launching your book

20. 20 Newsletter Swaps

21. 21 How to get included in a Newsletter Swap

22. 22 List Of Author Cross Promo Facebook Groups